PokerStars - we are poker
This is the first campaign I wrote for PokerStars. It was a giant.
Below is just a taster - there were many different cuts both brand & tactical. Adapted into 17+ languages - it was the bedrock of most PokerStars advertising for around two years.
I photographed everything we shot to use across the board in digital & print - from banners, the PS website, to PR. This had not been done at PokerStars before.
The images were also exhibited at PokerStars live events across the globe.
Music was shortlisted for best original composition - music+sound awards.